Want to Promote Open Source? Use Rebrandable eBooks
Hoping and wishful thinking work in the Open Source Advocate Fantasy World, but in the real world, just giving away software doesn’t do the job of promoting free products.
On the Internet, it seems that folks are giving away almost everything.
How do Open Source advocates compete in the “Wide World of Giveaways?” Read the rest of this entry »
Does This Really Work for Open Source Folks that want to Make Money?
I learned recently about The Freedom Class, a 2-day laptop seminar with Tim Brocklehurst.
He claims that with just 2 days, he can set you up with your own Internet Business set to earn over $66,000 in eight months – and over $100,000 in a year.
Why would Advocates want to develop an Open Source Project?
Developing an Open Source project is complicated, not only because the technology is untested and supported by volunteers (instead of paid engineers), but because it is not possible to predict how future development of the software will proceed.
With commercial software, developers produce updates and upgrades because there is profit in it.
With Open Source software the motivations of the developers is unclear.
Read the rest of this entry »
How SugarCRM makes the Case for Commercial Open Source…
Open Source advocates often want to “stick, shaft, burden” our school districts with “free software.” And, they tout the benefits of “without charge software licensing.”
Of course, this argument is shortsighted and wrong, but it holds sway with school district decision makers who don’t know any better.
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Confidence in Open Source Products
One of the biggest issues with getting Open Source products adopted in our schools is user confidence.
And, what has the Open Source Community done to increase that confidence in Open Source products?
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The Power of Open Source Thinking
Open Source thinking is the power behind Open Source Solutions.
But this “Open” kind of thinking involves stretching our perceptions and expanding our concepts of what Open Source is. (For sure, Open Source Thinking is “not what we think.” Open Source Thinking is what “We’all (we all) think.”
Success for All (SFA): Real Lessons for Open Source Advocates
Success for All (SFA) is a research-based reading program that was developed at Johns Hopkins University.
The program is popular, expensive, and it increases student reading levels!
The SFA Program relies on structured teaching and no-child-dropped-through-the-cracks tutoring. The focus is on teaching students to read on their instructional level, rather than their frustration level. (Note: the “instructional level” is the level where the students can read at least 80% of the words without struggling or making mistakes. The “frustration level” is reading material that is more difficult than this.)
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Open Source Marketing Basics 101
Open Source Solutions offer advantages to school district stakeholders?
But, which Open Source Solutions and which stakeholders?
Open Source Solutions Marketing Plan Outline
Promoting Open Source Solutions requires a marketing plan.
Here is an outline that you can use to develop that plan.